Terms & Tools

In many ways, culture is really about language. Working in a data-driven culture means understanding and using terminology that helps us break down and talk about complex concepts and then put those concepts into action. This section aims to simplify and demystify these terms and provide a reference as we delve into more complicated issues in further sections. Here you will also find tools that will help you plan and navigate your data capacity-building journey and align your data strategy with your organizational strategy.